Promote product launches, funding news, and innovations in 75+ countries by reaching top tech journalists and global publications.
Drive international attention to destinations, campaigns, and services by distributing news to relevant travel and lifestyle media worldwide.
Increase visibility of new products, campaigns, and brand stories by connecting with influential retail and consumer-focused media outlets.
Strengthen your crypto brand’s credibility through targeted PR in tech, finance, and blockchain media across global markets.
Expand your agency’s services with global PR distribution in 75+ countries, featuring guaranteed coverage, localized press releases, and white-label reporting for your clients.
Track your competitors' latest PR and News.
Boost your visibility with B2Press advertorials today!
Dive into research-driven insights on PR, marketing, and media’s evolving landscape.
Access detailed instructions and tips to improve your experience with B2Press.
Explore in-depth e-books packed with industry best practices.
View the latest press releases distributed through B2Press.
Discover who trusts B2Press and why they choose us
Italy offers one of Europe’s most influential and dynamic media markets, blending a strong journalistic tradition with digital innovation. Through B2Press, your press release is localized, professionally edited, and distributed via Adnkronos, Italy’s premier news agency. This guarantees visibility across national and regional platforms, ensuring your message resonates with both business and consumer audiences throughout the country.
According to the Reuters Institute Digital News Report 2024, Italy’s media consumption continues to shift toward digital platforms. Television’s dominance has dropped from 85% in 2017 to 65%, while social media has risen to 69%, becoming the most popular news source. This digital-first environment presents an ideal opportunity for brands to engage with connected Italian audiences through credible online publications.
PR packages in Italy are designed to help brands localize their message, translate it into Italian, and reach audiences through trusted news outlets, ensuring effective communication and enhanced visibility across the Italian market.
Italy’s media ecosystem has experienced rapid modernization, with online platforms now accounting for over half of total ad spending. Traditional newspapers face readership decline, while news websites like Fanpage.it, Today.it, and Notizie.it attract millions of daily visitors. For brands, this marks a turning point where digital press releases play a key role in maintaining visibility and shaping public perception.
With 87.7% internet penetration and over 52 million users, Italy’s digital audience continues to expand. Social media remains central to news discovery, particularly on platforms like Facebook, Instagram, and LinkedIn. Despite a small decrease in total user numbers, engagement remains high, positioning digital PR and press release distribution as crucial tools for reaching Italian consumers effectively.
Submit your press release now and get published through trusted news agencies.
SUBMIT PRESS RELEASETrust in Italian news media is steadily rising, creating an environment where accurate and authentic brand communication thrives. Nearly 40% of Italians engage actively with the news they consume, often sharing stories on social media. This behavior amplifies visibility and drives organic exposure.
Submit your press release through B2Press and reach journalists and readers across Italy today.
Partnering with B2Press ensures your brand gains a competitive edge in the Italian market. Every press release is localized by native editors, distributed via Adnkronos, and guaranteed coverage on leading platforms such as larena.it, newsmondo.it, and notizie.it. Each campaign includes detailed reporting and measurable visibility, helping brands strengthen credibility and media presence across Italy’s top digital outlets.
Need press release distribution services in Italy? This section explains press release distribution packages, guaranteed media coverage, Italian-language requirements, and editorial standards. You’ll also learn how B2Press helps brands reach Italian journalists, news websites, and digital media outlets across Italy.
Our expert editorial team creates the press release content in English, which is then localized into Italian by native local editors. Distribution is carried out through the leading local news agency Adnkronos and industry-targeted media lists. Media coverage is monitored for five days, after which a detailed coverage report, including AI-based visibility scoring, is made available on the platform.
Press releases in Italy are distributed to relevant media outlets based on topic and industry to ensure precise targeting. For each campaign, distribution is carried out through the Adnkronos news agency, supported by dedicated media lists and trusted local partners who leverage their established channels to secure genuine coverage across Italian media outlets.
Yes, our Italy PR packages deliver guaranteed, high-visibility coverage across top-tier local and national media outlets, including LiberoQuotidiano, MSN Italy, Notizie, Tiscali, Virgilio, and many other influential Italian platforms.
Italian media operates in Italian; therefore, press releases are distributed in Italian to ensure clarity, relevance, and media acceptance.
No, there is no content length limit for our Italy press release packages. However, we recommend keeping press releases between 600 and 700 words, as shorter content is more engaging and more likely to attract media interest.
Yes, cryptocurrency-related press releases can be distributed in Italy, provided the relevant brand holds the required licenses issued by the Italian authorities. Without the appropriate licensing, press release distribution for cryptocurrency-related content is not permitted.
For press release distribution in Italy, including a contact name, surname, and email address for press inquiries is required, and this information will be publicly displayed.
No matter how much we say, our customers say it best. Hear their comments, straight from the source.
SEE MORE REFERENCES
-5999-155-155-p-center_center-FFFFFF.jpg)
