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Local brands continue to expand globally through international trade fairs. Talya Bitkisel, a pioneer in the industry with its health and wellness products derived from medicinal and aromatic plants, has once again secured its place at Natural Products Expo West 2025—one of the world’s largest natural and organic product fairs—for the 10th time.

As international fairs serve as a gateway for local brands to the global market, the latest news comes from the dietary supplements sector. Talya Bitkisel, a leading brand in health and wellness products obtained from medicinal and aromatic plants, is participating in Natural Products Expo West 2025—one of the world’s largest natural and organic product fairs—for the 10th time this year. Taking place in Los Angeles from March 5-7, this prestigious event brings together industry leaders, and Talya Bitkisel is showcasing its nature-inspired, innovative products to visitors.

“Natural Products Expo West is the Heartbeat of the Industry”

Bringing together thousands of brands from all over the world, Natural Products Expo West is recognized as one of the largest platforms for discovering the latest trends, innovations, and sustainable solutions in the natural and organic products sector. Covering a wide range of categories, including food, beverages, personal care, dietary supplements, and natural health products, the fair serves as a major meeting point for brands, manufacturers, retailers, and industry professionals.

Marking its 10th year at the event, Talya Bitkisel’s General Manager, M. Halis Ertaş, shared his thoughts on the organization:
“Our mission is to bring the products we develop, inspired by nature, to more people in the global market and to promote awareness of healthy living. Natural Products Expo West offers a great opportunity for us to connect with brands worldwide and exchange insights on the latest developments in the industry. Our participation in this fair for 10 years demonstrates our strong presence in the international market and our commitment to natural products. By combining Antalya’s unique botanical resources with modern science, we continue to provide consumers with the purest and most effective solutions. Representing Turkey in the U.S. is a great honor and source of pride for us.”

“We Continue to Raise Awareness for a Sustainable Life”

Highlighting that they introduced their natural and plant-based health solutions throughout the fair, Talya Bitkisel’s General Manager, M. Halis Ertaş, stated:
“We provided visitors with information about our effective formulations and sustainable production processes. Through the projects we have launched under the motto ‘I Love Myself,’ we not only offer natural and healthy products to consumers but also encourage them to adopt a conscious lifestyle. We source our raw materials from Turkey’s rich and diverse local plant resources, particularly from Antalya. With this approach, we support regional development while also preserving natural resources. Furthermore, we continue to raise awareness for a sustainable life.”

“We Continue to Make a Difference in the Industry with Our Commitment to Natural Products”

Sharing details about their product range at Natural Products Expo West, which includes essential oils, aromatherapy products, dietary supplements, and natural personal care solutions, M. Halis Ertaş concluded his remarks with the following statement:
"Visitors had the opportunity to explore our product portfolio closely and discover how natural ingredients undergo a scientific process to become effective formulations. As Talya Bitkisel, we continue to make a difference in the industry with our innovative formulations, sustainable production approach, and commitment to natural products. With solutions that support a healthy lifestyle, we strive to provide consumers with the best possible experience."