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Seranit, opened its store Adana, with its modern production technologies alongside adding value to living spaces with its innovative products Seranit is considered a pioneer in the porcelain tile industry. 

*** This release is originally published in Turkish.
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İSTANBUL (TR) - Seranit, which has offices and stores in world cities such as London, Paris, Frankfurt, Chicago and Dubai, has increased the brand value of Adana as the meeting point of elegance and aesthetics with its designs. Adana Governor Mr. Süleyman Elban, Sinpaş Chairman of the Board Mr. Avni Çelik and Seranit Board Member Mr. Fatih Kıvanç cut the opening ribbon of Seranit Adana Store together with the with the city's elders.   

"Adana's politics, bureaucracy, business world and non-governmental organizations met at the opening."

The opening of Adana Store, where Seranit porcelain and ceramic tile products are exhibited, along with the elegant bathroom and kitchen designs of the Vanucci brand, brought together representatives of Adana's politics, bureaucracy, business world and non-governmental organizations. Adana Governor Mr. Süleyman Elban, Adana Deputies Mr.Tamer Dağlı, Mr.Müzeyyen Şevkin, Yuregir to the opening ceremony of Seranit Adana Store, designed by Görkem Volkan Design Studio, in an 840 m² closed area, facing Ziyapaşa Boulevard, the most prestigious location of Adana. Mayor Mr.Fatih Kocaispir, Adana Chamber of Industry President Mr.Zeki Kıvanç, Adana Chamber of Industry Assembly President Mr. İsrafil Uçurum, Adana Chamber of Commerce Chairman Mr. Atila Menevşe, Adana Chamber of Commerce Assembly President Mr. İsmail Acı, Adana Chamber of Commerce Chairman Mr. Şahin Bilgiç, Adana Hacı Sabancı Organized Industrial Zone President Bekir Sütcü, Adana Craftsman Chambers Union President Niyazi Göger, Iyi Party Adana Provincial President Göktürk Boyvadaoğlu, business people, representatives of various non-governmental organizations and many guests attended.

Attending the ceremony hosted by Sinpaş Chairman of the Board Avni Çelik and Seranit Board Member Fatih Kıvanç, Adana residents closely examined Seranit and Vanucci branded products and received information about the applications of porcelain tile types that offer a rich color and size option in their living spaces.

We opened a store to display our products, not to compete with our dealers.

Addressing the people of Adana at the opening ceremony, Sinpaş Chairman of the Board Avni Çelik emphasized that they decided to grow with their own stores in the retail channel in addition to their wide dealer network in line with their growth targets in the local market, and that they were happy to bring Seranit Adana Store to the national economy as the first step.

Stating that Adana has a special place for Seranit, Turkey's first technical porcelain manufacturer, Avni Çelik said, “We opened our store in Adana to support our extensive dealer network and to develop a different store model. We believe in the importance of this structure to set an example for our current dealer network and to develop it. Turkey will always be the priority investment region for Seranit, which continues its exports in global markets without interruption. Our investments will continue with our belief in growth in the local market.”

'I believe that Seranit will bring a different beauty and quality to Adana'

Adana Governor, Mr. Süleyman Elban, in his speech, congratulated Avni Çelik and Fatih Kıvanç for the store they brought to Adana and wished them "Good luck ". Reminding that he visited the production centers of Seranit during his years in Bilecik, Governor Süleyman Elban said, “We had the opportunity to see how quality products are produced in Seranit's modern production facilities. Now we are at the place where this production meets the consumer. I believe that Seranit will bring a different beauty and quality to Adana. I congratulate and thank Sinpaş and Seranit managers for making such an investment in our city.” 

After the opening speeches, Adana Governor Süleyman Elban, Sinpaş Chairman of the Board Avni Çelik and Seranit Board Member Fatih Kıvanç, together with the deputies, the heads of chambers and exchanges and business people, cut the opening ribbon with applause. Later, Governor Süleyman Elban and the guests toured the store. Seranit General Manager Mr. Nadir Erze gave various information about the distinguished products on display to Governor Elban and accompanying guests.