NEWSROOM

Surpassing the psychological threshold of $100,000 has taken Bitcoin, the world's most valuable cryptocurrency, to new heights in global visibility. After Microsoft, Amazon shareholders have now also demanded that the company invest in Bitcoin.

Recently, Bitcoin, the world's most valuable cryptocurrency, surpassed the $100,000 mark, breaking another psychological barrier and climbing to the top of the global agenda. As leaders referenced Bitcoin in their speeches, after Microsoft, shareholders of Amazon also recommended that the tech company allocate Bitcoin in its treasury and make investments in Bitcoin.

Gate.TR CEO Kafkas Sönmez, who shared his views on the matter, said, “Until the November 2024 election results are finalized, a trend we mostly saw with crypto advocates like MicroStrategy and companies involved in Bitcoin mining is now entering the agenda of more U.S. companies. We anticipate that in 2025, the narrative of Bitcoin as a 'reserve asset' will be more widely discussed."

Corporate Bitcoin Ownership Has Increased by 587% in 4 Years

A comprehensive report released at the beginning of September revealed that corporate entities worldwide now hold more than 3% of all Bitcoin in circulation. According to the data tracked by the report, corporate Bitcoin assets grew by 587% from June 2020 to June 2024.

Kafkas Sönmez noted that this indicates a potential paradigm shift in the treasury management strategies of globally renowned companies. "With the election results settled, we predict that this percentage will increase significantly. In just from November 11 to the end of the month, MicroStrategy purchased $13.5 billion worth of Bitcoin, and its total Bitcoin holdings are estimated to represent just under 2% of the circulating supply. A group of shareholders has urged MicroStrategy CEO Michael Saylor to present the Bitcoin treasury strategy to the board of directors of Microsoft, the world's third-largest public company. Following Microsoft, the U.S. National Public Policy Research Center also called on Amazon to add up to 5% Bitcoin to its balance sheet, emphasizing shareholder value. In addition to these developments, companies like Rumble received approval from their boards to diversify their treasury with Bitcoin, and companies such as Hut 8 and Semler Scientific continue to increase their Bitcoin holdings with regular purchases," he said.

Bitcoin on the Agenda of Leaders

Commenting on the accelerating Bitcoin rise post-election, which has approached a 130% annual increase, Kafkas Sönmez noted that the media and leaders have also changed their perspectives on the world’s most valuable asset. "Reputable, traditional business-focused media outlets like The Financial Times, Bloomberg, and the Wall Street Journal have long carried Bitcoin in their headlines. After Bitcoin surpassed the $100,000 threshold, The Financial Times apologized for its skepticism regarding cryptocurrencies. In addition to the media, world leaders and key figures in the economy also made statements about Bitcoin. When Bitcoin surpassed the $100,000 threshold, former President Donald Trump congratulated the crypto community, while Russian President Vladimir Putin highlighted the nature of Bitcoin by stating, 'Who can ban Bitcoin? No one.' Fed Chairman Jerome Powell compared Bitcoin to digital gold. All of these developments contributed to the global adoption of Bitcoin and have proven its legitimacy and the value contained within the cryptocurrency market," he explained.

Microsoft Vote is Today

Recalling that market expectations are low regarding the approval of Microsoft’s Bitcoin purchase proposal, Gate.TR CEO Kafkas Sönmez concluded his remarks with the following: "While it would be optimistic to expect companies like Microsoft to be easily convinced, we’re not too far from this scenario. Exchange-traded products tracking crypto assets saw net inflows of $3.85 billion in the week of December 2-6. There was $2.5 billion of capital flowing into Bitcoin alone. Wall Street investors are embracing Bitcoin through spot Bitcoin ETFs. Ethereum also benefited from this surge, achieving a rise it had not been able to achieve before, and has regained the $4,000 level. If expectations grow that the U.S. government under the Trump administration may consider Bitcoin as a strategic reserve, we can expect more corporate companies to include Bitcoin in their treasuries. The move of a company with a wide-reaching impact in this direction would also unlock a major expansion for the broader cryptocurrency markets."