NEWSROOM

As the local e-commerce market rapidly expands, many manufacturers have turned their attention to foreign markets. A digital finance-backed wholesale sales platform established for developing the wholesale women’s clothing sector, it offers users a wide range of products. It enables manufacturers to export their collection to all world concerns.

TURKEY - In recent years, e-commerce has become a rapidly growing sector worldwide and in Turkey. According to the latest data published by the Ministry of Commerce, Turkey’s e-commerce volume reached 652.7 million TL, an increase of 109.7% compared to the same period of the previous year. It is noted that textiles are among the sectors that will gain the most momentum in the e-commerce ecosystem in 2023. TÜIK Household Information Technologies (IT) Usage Research shows that 75.5% of individuals using e-commerce sites purchase clothes, shoes, and accessories, while these categories have a total share of 13.92% in e-commerce. Chock, a wholesale sales platform supported by digital finance, enables brands to grow by showcasing manufacturers' collections and helps buyers reach the products they want more easily. 

“We are increasing manufacturers’ export potential”

Chovvk’s Founder, Altan Kabakçı, lists the advantages that e-commerce and technological infrastructure offer to manufacturers in the wholesale women’s clothing sector as follows: “We enable manufacturers in the wholesale women’s clothing sector to present their collections quickly and in line with fashion trends to their customers at the right price and method. Manufacturers have software such as ERP or MRP that allows them to track all processes, from raw material tracking to putting the product on the website, making it possible for them to be competitive in terms of cost profitability. We have developed our e-commerce and technological infrastructure to meet his needs. We manage all processes, such as e-commerce, ERP, process management, website setup, and application stages, with our professional team. Our manufacturers can showcase their collections on our website, reach a wider audience, receive orders online, and save on labor and cost by outsourcing logistics processes to us. Additionally, we provide a roadmap for target market analysis and selection. This way, we increase the sporting potential of our manufacturers.” 

“We offer products that meet the needs of fashion lovers on a single platform”

Stating that they have opened the door to a new era in the wholesale women’s clothing industry with e-commerce and technology, Altan Kabakçı said, “In the wholesale women’s clothing industry, the search for product diversity, affordable prices, and current collections is increasing. To meet this demand, we constantly keep our manufacturers’ collections up to date, set their prices at a competitive level, and export their products worldwide. Our buyers can easily find their desired products on our website, order online, and follow the logistics process. Additionally, we respond quickly to our customer’s questions and demands without a customer-satisfaction-oriented approach.” 

“We aim to be among the leaders of the industry on a global scale”

Chovvk’s Founder, Altan Kabakçı, expressed their goal to become the world leader in the wholesale women’s clothing sector, stating, “By the end of 2024, we plan to reach a total sales and export volume of approximately 20 million Turkish lira an aim to sell to more than 100 countries. To achieve this goal, we continuously improve our e-commerce and technological infrastructure and offer solutions tailored to the needs of our manufacturers and consumers. Furthermore, we provide consulting services to businesses looking to grow, enabling them to quickly enter their target markets by assisting with warehouse setup and management, e-commerce, supply chain, process management, and export operations.”

“In our long-term strategic plan, we aim to establish companies and smart logistics warehouses in the United States and the United Kingdom, particularly to ensure the smooth operation of the supply chain in these countries and to respond instantly to incoming demand. We will also create the Chovvk E-Com Academy, where anyone interested in e-commerce can receive training regardless of their knowledge level. Through technical and practical education, we will train experienced professionals and contribute to sectoral employment. With these and similar strategic projects, we will make a difference in the wholesale women’s clothing sector, aiming to be among the industry leaders in Turkey and globally.” Added Chovvk’s Founder Altan Kabakçı