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The business world and entrepreneurship ecosystem met at the summit on December 2 with the motto of Strengthen Your Company in 2024. At the summit organised by a digital agency, the latest changes in digital marketing, technology and human resources were discussed. While industry professionals gave informative speeches to the participants, personal and professional development workshops were organised.

TURKEY - According to the global statistics platform Statista, the global influencer marketing industry will reach 21 billion dollars by 2023, and influencers have become the favourite of brands.

Stradesco Digital Agency discussed this wind of change in the marketing field at the "Strengthen Your Company with LinkedIn Influencers" summit held recently at Workington Levent 199.

The latest trends in digital marketing, technology and human resources were discussed at the summit. While experts in their fields informed the participants about the current developments in the sector, workshops were also organised for personal and professional development.

“LinkedIn will determine the course of digital marketing in the coming years”

Stradesco Agency President and LinkedIn Content Creator Zeynep Kömürcü Bulut made the following statement on the subject:

“We think that LinkedIn will direct digital marketing in the coming period. Our purpose in organising this summit is to reveal the platform's potential. To enable participants to discover the advantages of reaching their target audiences organically and reliably. In addition, it helps participants create new business networks by sharing their professional knowledge with valuable content producers.”

Stradesco held workshops at the summit on storytelling, igniting your potential, transformation management and career. It hosted LinkedIn content producers who are experts in technology, human resources and marketing as speakers. Among these speakers, there were valuable names such as Sinem Işık, Pınar Kaçar Özkent, Tuğçe Aleyna Turan, Selin Madak, as well as Kemal Başaranoğlu, Cem Arslan, Hakan Acar, Nilüfer Adli Özeren, Sinem Özlük, Umut Kılınç.

Among the sponsor brands, names such as Tuğba Bayburtluoğlu from Pasta, Please!, Samet Ensar Sarı from EasyCep, and Emrah Taylan from OCTAPULL were also included in the summit as guest speakers. The summit's sponsors include the following brands: M3 Works Team Activities, Workington, 2K HUMAN RESOURCES and ORGANIZATION SERVICES, Naturagen Collagen, and Umur Printing Company