NEWSROOM

The influx of Iranians began as the number of Russian tourists decreased due to the Russian-Ukrainian war in the tourism sector. The number of Iranian tourists exceeded 650 thousand in January-April this year, with an increase of more than 300% compared to 2021. Companies that offer end-to-end online travel services in Iran focused on increasing Iran's share of the tourism cake by undertaking the tourism ambassadorship of Turkey with the offices they established in Istanbul.

*** This release is originally published in Turkish.

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ISTANBUL (TR) - As the effects of the pandemic began to decrease, the tourism sector reached 2019 levels. According to the Ministry of Tourism and Culture data, the number of foreign tourists coming to Turkey in the first four months of this year has approached 7.5 million, with an increase of 173% compared to the same period of the previous year. The rise in April alone amounted to 226%. While Germany ranked first among the countries where the most tourists were hosted in the first four months, Russia fell to the 4th place due to the effect of the war, while Iran strengthened its position in the top 3 and increased its share of the cake to almost 9%.

The Russia-Ukraine war has created radical changes in the table showing the distribution of foreign visitors to Turkey by country, Alibaba.ir Country Manager Iman Adlkhah said, “The Ministry of Tourism and Culture data shows that the number of Iranian foreign tourists exceeds the number of Russians. Russia, which was at the top of the table in the past years, has dropped four places in 4 months since the beginning of the war rumors. The number of Iranian visitors, which could not reach 50 thousand in April last year, exceeded 150 thousand in April this year. When we evaluate it in terms of the first four months, the number of Iranian tourists, which was about 195 thousand in 2021, increased by more than 300% in 2022 to over 650 thousand. As a company managing the end-to-end visits of Iranian tourists to Turkey since 2014, we decided to start our activities in Turkey. We aim to increase the number of Iranian tourists by taking advantage of the fact that we are the platform that brings the most Iranian tourists to Turkey.”

It will increase its awareness in the Turkish market

Stating that they established their first office in Turkey in March, Alibaba.ir Country Manager Iman Adlkhah said, “As the leader of the online travel services market in Iran, we know the expectations of Iranian tourists very well. We have achieved a high brand awareness with our deep-rooted experience and over a thousand active employees in the Iranian market. We have an extensive hotel cooperation network as a company bringing tourists from Iran to Turkey for eight years. With this position, we have become the most preferred company for Iranian tourists to travel to Turkey. We will further increase our awareness in Turkey with our expertise in the sector.”

Turkey's tourism ambassador to undertake

Saying that they aim to develop solution-oriented cooperation in hotels in Turkey, Alibaba.ir Trade Manager Alper Tekin said, "We provide domestic and international flight, train, bus tickets and tour packages services within our company. Every month, we guide 15 thousand Iranian tourists on their Istanbul travels. We plan to develop pinpoint solutions by contacting hotels in Turkey directly. With our expertise and solution-oriented approach, we act as Turkey's tourism ambassador by mobilizing the audience that has the potential to travel from Iran to Turkey."