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Home to a huge ecosystem with a player audience of 40 million, the Turkish gaming sector is preparing to create new global stories. Turkey's game localization giant 23 Studios, Enucuzoyun.com ' a 1 million Euro valuation over his 300 thousand Euro investment will carry the domestic initiative to the global.
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İSTANBUL (TR) - The coronavirus epidemic has changed the balance in social life, and the game has come at the beginning of sectors affected. The global gaming market grew by 9.3 percent in 2020, reaching a volume of $ 159 billion, while Turkey also experienced a serious acceleration. According to Newzoo data, the sector, which had a size of $ 845 million with 37 million players in 2019, reached a size of $ 1.14 billion with 40 million players in 2020. This picture also accelerated investment, especially focusing on foreign markets. Finally, 23 Studios, one of the largest game localization companies in Turkey, is a domestic enterprise Enucuzoyun.com he invested 300 thousand euros at a valuation of 1 million euros. Positioned as the game price comparison platform Enucuzoyun.com, with the investment it received from 23 studios, it is preparing to open global and establish a global player community.
23 Studios founder Semih Sancar, who made a statement about the investment, said: "about 6 months ago, Oytun Şengül was founded by Oytun Şengül on behalf of developing the game and player ecosystem in Turkey Enucuzoyun.com, it soon became popular in the ecosystem and reached 3,000 unique users a day and 6 thousand active followers on social media. It is not only a price comparison platform, Turkish platform which aims to create a community of players, Price Alert, access to different contents of popular games, who, what content enriched with pool statistics like playing games with features such as quality infrastructure. Now we will carry this ecosystem that it has created to the global with the Bestgameprice brand. In this way, players both in Turkey and around the world will be able to find everything they are looking for about the game, as well as follow up with other players, talk and contribute to the community,” he said.
"We are working with global brands, including SEGA, Ubisoft, EA, CD Projekt and Netflix, and we are currently doing localization work for Playstation games. In addition to game localization, we also operate in game development and game publishing. With the strength of our 12 years of experience in the global gaming sector, we took the first step of our plans to move the Turkish gaming sector and community to further points with this investment. We believe that enucuzoyun's vision will make a great contribution to the Turkish player community. We aim to bring the community together with the new breakthroughs that we will make in the future and to make our country's gaming sector have more say in the world,” he said.
Contact: Tülay Genç | [email protected] | +31 30 799 6022