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In 2020, when pandemics and natural disasters are the main agenda item, citizens have taken action to secure both themselves and their investments. According to TSB data, total premium production in the insurance sector increased by 19.3% compared to the previous year. The new favorite of investors in Turkey was the insurance branch.
*** This release is originally published in Turkish.
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ISTANBUL (TR) - Insurance awareness is growing in Turkey, and citizens are taking more care to secure both themselves and their investments. According to the Insurance Association of turkey, total premium production in the insurance sector in 2020 increased by 19.3% compared to the previous year and reached TL 82 billion 575 million. The largest share in total premium production was the responsibility branch of land vehicles with 30%, followed by traffic-Yesil card with 28.71%, land vehicles and Casco with 15.76%, fire and natural disasters with 15.53% and disease - health with 14.81%. This picture also turned the course of investors into an insurance branch that has many opportunities compared to agents. Insurance agents in Turkey, whose total number exceeds 16 thousand, including 4500 in Istanbul, are expected to increase further in the coming period with the branch model.
General Manager of Insurance Gross Abdurrahman Köse, “The increasing rate of insurance in Turkey in the last year is an important proof that awareness of insurance in our country is increasing. Among the triggers for this is that we have left behind a difficult year in which the epidemic was the main agenda item and natural disasters were intense. In the current table, it is possible to say that the need for insurance branches will increase further in the coming period. As a matter of fact, for investors who see this potential, the compasses show Insurance Branch." said.
"Recently, we see that investors in the insurance sector and those who want to be entrepreneurs in this sector are turning to the insurance branch, which we can position as a kind of franchise. In order to become an agent of an insurance company, a minimum guarantee amount of TL 50 thousand and the establishment cost of TL 22 thousand 500, as well as a 22% tax deduction are applied from each policy created. But in the insurance branch model, you can become an agent of 20 companies without any collateral amount, without tax deductions. Insurance branch focuses on strong and reliable companies meeting the needs of more people in more locations. On the other hand, as insurance Gross, we do not impose any mandatory targets on our branches, we provide software, digital advertising and insurance training support., ” he said.
As Gross insurance, we help people who want to invest in the insurance sector to create the business environment they dream of, “said Abdurrahman Köse, who also mentioned that they support people who want to become entrepreneurs in the insurance sector. By evaluating the applications of people who meet the necessary requirements and documents, we provide branches and expand both our network and the services needed by the sector. We currently have agreements with 20 insurance companies. We aim to open 40 insurance branches throughout Turkey in 2021 and to further spread insurance awareness in Turkey by taking the 200% growth we recorded in the last year further. In this context, we develop our branches with special trainings, support the insurance branches working with us in digital environment, and enable them to find new customers over the internet. In this way, we want to spread the online branch model in Turkey. We have plans to open Insurance Gross branches in many provinces in Turkey. Thus, we are on our way to becoming a growing insurance agent in Turkey, both online and face-to-face., ” he said.
Contact: Tülay Genç | [email protected] | +31 30 799 6022