NEWSROOM

The fast fashion trend is shelved, replaced by sustainable clothing. While the sustainable textile products industry, which reached a value of 6.5 billion dollars in 2023, is expected to reach 10.1 billion dollars by 2025, the textile brand Shout evaluates the dynamics of the industry with a focus on sustainability.

TURKEY — The fast fashion industry, which aims to deliver short-term fashion trends to consumers quickly and cheaply, is shelving. Many people around the world prefer sustainable and long-lasting textile products, which are now called slow fashion, in order to leave a more livable world to future generations and to reduce the effects of the climate crisis. In fact, according to the data shared by Research and Markets, the sustainable textile products industry, which reached a value of 6.5 billion dollars in 2023, is expected to reach 10.1 billion dollars by 2025. Shout, who has transformed the sector with its environmentally friendly products, evaluates the dynamics of the sector in terms of the climate crisis.

At least 60% of clothes are thrown away in the first year

Shout Founder Recep Sabri Korkmaz said, “Fast fashion products are highly preferred because they allow consumers to adapt to the day's trends. However, while around 150 billion garments are produced each year, more than 60% of them are thrown away in the first year. Moreover, the fast fashion industry is considered the second most polluting industry on the planet, responsible for much of the climate crisis. On the other hand, 16% of the brands that took action describe sustainability as the biggest opportunity in the industry. Since the day we were founded, we both protected nature and led the transformation of the fashion industry with our environmentally friendly, sustainable products.”

“We consider ecological benefits in all our processes”

Recalling that they appeal to different styles with the long-lasting clothes they produce from special fabrics, Recep Sabri Korkmaz said, “With our understanding that never compromises on quality, we are promoting slow fashion that focuses on less consumption and timelessness. We consider the ecological benefit in every operational step, from the production to the packaging of our garments. In addition, we lead consumers of different generations to create a cool and comfortable style.”

Recep Sabri Korkmaz concluded his words as follows: “Each piece in our collections has designs that consumers from different age groups can create a unique style. In this way, it can be easily combined for different places such as work, school, street and home. As Shout, we both meet the needs of consumers and shape the future of the fashion industry by blending the latest technology with our products and experience.”