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The upcoming 8 March International Women's Day brings the struggles for women's rights and gender inequality to their rightful place on the agenda. In the World Economic Forum data, analyzed by B2Press Online PR Service, it is emphasized that at least 135 years will be required for the gender inequality to come to an end if the studies on the subject progress at their current pace.

With the approach of March 8, International Women's Day, the ongoing struggles for women's rights and gender equality have taken their place on the agenda again. While the ongoing discussions on the issue brought different perspectives to the struggles, the United Nations Women's Unit (UN Women) evaluated the issue together with the climate crisis, the impact of which is being felt more and more, and defined gender inequality as one of the biggest challenges of the 21st century. In the statement, it was emphasized that women are more affected by climate change than men, and that a sustainable and equal future cannot be achieved if gender inequality is not achieved. In the World Economic Forum report, reviewed by B2Press Online PR Service, it was predicted that if the work against gender inequality continues at its current pace, it will take at least 135 years to end gender inequality and 267 more years will be needed for equality in women's participation in the economy.

1 in 3 women prefer less paid but less stressful jobs

Gender equality, which is accepted as one of the biggest social problems of the century we live in, maintains its presence on the agenda of the business world. It is seen that the labor force participation rate of women, which was 47.7% in the world in 2019, decreased to 45.9% in 2020. According to the data published by McKinsey on the subject, it is emphasized that for every 100 male employees who are promoted to managerial positions, only 86 women's status has increased. It is noted that women feel more "burned out" in their careers compared to male employees, and 1 out of every 3 female employees states that they are considering switching to a less-paid but stress-free job. The data of the Organization for Economic Cooperation and Development (OECD), analyzed by Online PR Service B2Press, indicate that the gender inequality in the business world continues in our country as well. According to TUIK data, the share of female employee employment in Turkey is 29.7%. It is reported that 20% of women participating in business life in Turkey are exposed to income inequality.

Gender inequality threatens the global economy!

Gender inequality around the world has a significant impact on the global economy. According to the World Bank data analyzed by B2Press, which sends a press release, assuming that women earn equal to men, they are expected to provide an additional 21.7% to the total global capital, while gender inequality and income imbalance cause billions of dollars in losses in the world economy. In a similar study, it is predicted that achieving gender equality will increase the global gross domestic product (GDP) by 28 trillion dollars by 2025, and draws attention to the importance of the steps to be taken by international organizations and companies. It is shared that the trainings that the companies will give to all their stakeholders on the subject can also have a healing effect. While creating an atmosphere where women's rights can be talked about freely is seen as another way to ensure gender equality in the working environment, 35% of companies in our country count "setting targets and quotas for gender balance at management levels" among their priority strategies to ensure gender equality within the organization.

Here are some of the statistics that stand out from the women-oriented reports in the business world published in 2021:

• According to the Reuters Institute's report, 22% of the top 180 editors in 240 media outlets operating in 12 markets on four continents are women, while women make up an average of 40% of journalists in the same regions.
• According to a survey by Engine Insights, 52% of consumers expect brands to take a stand on issues affecting women.
• Women's representation in the tech industry fell by 2.1% from March 2020 to January 2021, according to a study by Anitab.
• According to a study by WPP, 45% of video game gamers in Europe are women.
• According to a study by Grant Thornton, 31 out of 100 senior management positions were held by a woman in 2021.
• According to McKinsey's study, women leaders place greater emphasis on diversity, equality and inclusion in the workplace.
• According to data compiled by Teamstage, 44.3% of women with similar training hold senior roles, compared to 38.3% of highly educated male leaders.
• According to data compiled by Teamstage, a 10% increase in gender diversity in the workplace increases the gross profit of companies by 3.5%.