Press release distribution in Germany

Offering services within the scope of PR packages in more than 30 countries, B2Press writes and distributes German press releases and monitors media coverage in Germany.

After China, India, Japan and the USA, Germany has the fifth biggest newspaper market in the world. In Germany, there are 323 daily, 23 weekly and 6 Sunday newspapers. The total circulation of 352 newspapers published in Germany reaches about 18,3 million. According to the Federation of German Newspaper Publishers data, the daily circulation of printed and digital newspapers in German-speaking countries reaches 75% of the population. While 94% of Germans read newspapers, almost 1.5 million e-newspapers are sold daily.

According to the data of Digital News Report 2019 prepared by Reuters Journalism Studies Institute, 34% of Germans prefer regional and local newspapers, 44% prefer magazine and 54% prefer television for reaching news. Spiegel (18%), T-Online (15%) and Focus (14%) share the top 3 spots on the most popular online news sources. TV remains the most widely used source of news with 72% and it’s being followed by online channels with 68%. Print and social media have the same ratio of 34%. Germans mostly trust news in local newspapers besides TV channels like ARD and Tagesschau.

 

General information

 Top 3 Newspapers

 Top 3 News Sites

 Capital City: Berlin

BILD

spiegel.de

 Official Language: German

Zeit

t-online.de

 Population: 82 Million

Frankfurter Allgemeine Zeitung

focus.de

 

Changing Media in Germany

In Germany, 22% of the news is shared through social media, message services or email. Among the devices for news, smartphones have 56% and PCs have 55% usage ratios. More Germans have been adopting the internet for news, even if television remains the most widely used source of news. Despite “The German Network Act”, overall trust in social media has decreased to 16%. In view of the fact that trust in the news on social channels has decreased, only 8% of the people pay for online news. Getting 83% of their revenue from digital channels, Axel Springer SE indicated that they had a successful year.

Appear in the German Media with B2Press!

B2Press offers press release distribution services to its customers in Germany with 2 different packages; Wire and Premium. You can increase your visibility in the German media via meticulously written press releases by B2Press' expert editors. How B2Press works?

  • First of all, subjects that will increase your brand recognition are determined. B2Press finishes the first step by developing relevant content ideas.
  • B2Press boosts your SEO with writing press releases that include strategic keywords for your business. Thus, it increases your news’ or website’s visibility and reachability thanks to keywords cloud.
  • B2Press' professional editors write your press releases and translate them to German.
  • After the writing process, B2Press distributes your press releases via the and gap news networks, world-class news agency network.
  • As the last step, B2Press prepares detailed media coverage report two times; as weekly and monthly. Thus, you can analyze release views and total potential audience.

 

References:

http://www.digitalnewsreport.org/survey/2019/germany-2019/

deutschland.de

BENEFITS OF USING B2PRESS ONLINE PR AGENCY
FOR INTERNATIONAL PRESS RELEASE DISTRIBUTION

Content for Impact
Content for Impact
Press release content is created by a team of experts with knowledge about the targeted countries’ local dynamics and by considering newsworthiness. The contents are also checked by senior editors.
Localization Capabilities
Localization Capabilities
Arabic, Chinese or Russian? We got you covered! B2Press online PR agency creates press release content in the languages of the targeted countries. Colloquial expressions, terms and idioms are incorporated by translators.
Detailed Reporting
Detailed Reporting
B2Press provides weekly and monthly reports following distribution of the press release so that you can measure its impact. Advanced search in local search engines provides helpful insights and data for your next press release.
Strong Distribution Network
Strong Distribution Network
Press releases are serviced to lists of journalists, segmented according to their interests as well as through news agencies in the targeted countries.
Brand Awareness
Brand Awareness
And these are not all when it comes to digital PR services. International press release distribution also enables you to reach your target audience, investors and prospective customers. Are you ready to make your mark with your brand through 60 news agencies and 300 thousand journalists in over 20 countries?
Economical Solution
Economical Solution
Online PR agency B2Press provides all the services you have come to expect from traditional PR agencies with a “pay as you go” pricing structure that eliminates monthly retainers. B2Press offers an end-to-end solution by managing the press release copy writing, distribution and reporting processes.
It has never been easier to appear in the world media.
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