A Case That Has Never Faded Throughout History: SAKAL

A Case That Has Never Faded Throughout History: SAKAL
16 October 2017

A Case That Has Never Faded Throughout History: SAKAL

*** This release is originally published in Turkish.
Google Translate Application translates the content you see on this page.***

ISTANBUL (TR) - The beard is a phenomenon that has been adopted in some periods for centuries and has never been outdated, but even a philosophy. The beard, which was described as a limb of the body in the past and now an accessory, has expressed many different meanings in different cultures from prehistory to the present. Sometimes the power and status, sometimes received tax money overtakes a vehicle today, 55% of adult men in the world, with about 25% in Turkey prefer beard.

The story of the beard that came into shape from yesterday to today
The beard that prehistoric man accepted as a limb; It was seen as an important element for the continuation of primitive man's existence, both because it provided the heat balance of the face against low temperature in the glacial age and as a deterrent factor against his enemies.

In ancient civilizations, the beard was a symbol of power and wisdom for the elderly and thinkers. The longer you have a beard in ancient Egypt, the stronger the man, even the supreme being was thought to be. Therefore, the Pharaohs wore a false beard made of gold because they symbolized the kingdom. The upward curved beard was for the gods only, but since the pharaohs were gods after death, they could practice this form.

Unlike the Egyptians, the Sumerians, the Assyrians and the Phoenicians did not use fake beards, senior men dyed their beards with henna and powdered them with gold dust.

In ancient Greece, the beard symbolizes wisdom, masculinity and authority; cutting the beard was considered an indicator of shame and was imposed as a punishment. The Spartans cut half of the beards of those who fled the war to show their cowardice.

Alexander the Great changed the face of masculine dignity and ordered the soldiers to cut their beards before entering the battle of Arbela, thinking that the enemy might suffer during the war.

The 100-ruble ’beard tax ğı imposed by the Russian Tsar Peter the Great in the 17th century, although it discredited the beard, became widespread in Europe and America in the 18th and 19th centuries. By the 20th century, the beard began to experience the golden age with all its imaginable shapes.

During the presidential race, Abraham Lincoln won the beard with a suggestion from a small fan's letter. Lincoln, who met with the little girl after the election, was known and known throughout history with a beard.

The beard that won the election was targeted during the struggle against Communism. The CIA also struggled with the beard that became the symbol of Cuban leader Fidel Castro.

Beard again, fashion again
The number of bearded men around us is increasing every day! ‘Beard care uyan, which maintains its charisma from past to present but occupies the minds of bearded men as it has been in the past centuries, becomes easier with meets all the needs of today's men's beard in a healthy way and offers a wide range of products from beard shampoo to care oil, styler and comb.

Contact: Tülay Genç | [email protected] | +90 (850) 885 12 55