How to get a Press Release Published?

Visibility in the media plays a massive role in creating awareness about individuals, institutions, small businesses or large enterprises. The most effective way to create value in this process and establish high quality communication with the target audience is to get your press release published.

Effective Tips to Get a Press Release Published

Publication of a press release aims at creating image and trust in the public, increasing awareness and visibility, and getting media coverage. In order to reach this goal and achieve a high chance of being published, first of all the press release must be newsworthy. This means the content should be relevant, rare, recently happened, happening or will happen. It should adapt to the 5W1H rule meaning that it should answer the questions who, what, where, when, why and how. Subject line must be informative and attract the attention of the readers. Even if the press release is in the news format, the content perceived as advertising is not preferred by the media companies and it does not arouse any interest in the readers.

Correct usage of spelling, grammar and style, being as simple as possible is what journalists and editors want to see when they receive an email. It is always a good idea to have good relationships with media contacts and have their phone numbers and email addresses. The content should be optimized with search engines (SEO) to increase visibility. The messages contained in the press release should not be in conflict with publishing policies, they should be socially sensitive and politically neutral. Choosing and determining the most suitable channel for the press release is as important as the content itself.

4 Basic Steps of Getting a Press Release Published with B2Press

  • After we receive an email or a call from you, we immediately contact you and start working according to your request. 
  • With our experienced public relations and editorial teams, we think about the possible story ideas and create the most powerful content.
  • We submit your press release to social media, media lists, journalists, media outlets, reporters segmented for your needs.
  • We monitor and track your media coverage and press coverage and report in daily, weekly and monthly periods in detail.

What are the benefits of working with
online PR agency B2Press for press release distribution?

Impactful Content
Impactful Content
B2Press offers end-to-end solutions that include all stages of press release distribution. The contents are created and improved by a team of experts, who consider newsworthiness. After the editors check the prepared content, the press release is distributed.
SEO Friendly Content
SEO Friendly Content
Are websites the right address to reach your target audience? With SEO-compatible press releases prepared with your keywords, you can improve your visibility in search engines. Such press releases will increase your chance of being seen by potential customers and those searching for you.
Detailed Reporting
Detailed Reporting
Reporting services help you to measure the impact of your press release. Following the distribution of the press release, we report its coverage by online and print media three times; daily, monthly and quarterly. The detailed reports, supported by graphs and charts, provide you with insights for your next press releases.
Brand Awareness
Brand Awareness
Who are aware of your brand? You can engage your target audience, potential customers and investors with press releases. Demonstrate that you have a say in your domain by preparing powerful press releases!
Online Visibility
Online Visibility
Press release distribution service allows you to inform your target audience about developments and also engage potential customers. You are just a click away from connecting with thirty thousand editors, reporters, and news agencies.
Economic Solution
Economic Solution
Online PR agency B2Press offers you cost advantage by delivering the services of traditional PR agencies in a package. B2Press combines press release copywriting, distribution and reporting in one single process, and distributes your press releases in more than 20 countries. No need to pay monthly retainers! Pay as you go, use when needed, and leverage the benefits of digital PR services!
It has never been easier to appear in the world media.
Meet B2Press Online PR Agency that provides PR as a service.
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